The creative concept phase provides the essential core of a spa. Concepts and visions should be incorporated in marketing, space design, décor, retail product assortments, specialty services, menu design, common area development, even the aroma within a facility. 

Working closely with you defining the following:

  • Spa name and initial concept
  • Creative vision of the spa
  • Spa’s mission statement and positioning
  • Visual concept “story”
  • Style and ambiance
  • Customized menu of services
  • Creating Wellness Programs
  • Selecting Products