The creative concept phase provides the essential core of a spa. Concepts and visions should be incorporated in marketing, space design, décor, retail product assortments, specialty services, menu design, common area development, even the aroma within a facility.
Working closely with you defining the following:
- Spa name and initial concept
- Creative vision of the spa
- Spa’s mission statement and positioning
- Visual concept “story”
- Style and ambiance
- Customized menu of services
- Creating Wellness Programs
- Selecting Products